News: Abercrombie and Fitch

Abercrombie & Fitch, originally uploaded by 8lettersuk.

The new Abercrombie and Fitch store has opened as of Thursday and the signature features of a flagship store are there: low level lighting and two male store greeters with washboard stomachs (if you look hard they are in this photo from a Flickr user 8lettersuk).

A&F has been big here for a number of years (particularly amongst gay men) thanks to e-bay and online orders. Will be interesting to see if classic American tailoring with a twist now explodes across London... Particularly on Savile Row which is not known for its casual wear... Mental note: must get Fierce. Have run out...

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